About Us

Who we are

Playfinder is the UK’s leading search and booking platform for recreational sports.

Our mission is making it easier for everyone to play sport, and increasing the utilisation of facilities as a result.

We are proud to welcome the early risers, last-minuters, part-timers, full-timers, first-timers and old-timers to the Playfinder sporting community.

We know the urban work-life balance isn’t always easy to juggle and our service takes the hassle away from finding places to play. Sport plays a pivotal role in bringing people together, sharing moments, and enhancing well-being.

Those reasons form the very essence of Playfinder.

Think of us as the largest digital sports club in the world where everyone is welcome, an on-demand service that allows you to book anywhere for no extra cost.

Find your play. Go from thought to sport. A few taps and swipes on our app transports people to sports facilities where they can bang in a goal or swipe at a shuttlecock amongst friends.

We make playing sport simple across the UK. Have you made your Playfinder debut?

Featured In

We connect sports venues with sport players

For sports venues

For sports players

Put venues and their facilities in front of local sports players searching for somewhere to play

Listing

Showcase 4000+ facilities for 17 different sports, accessible via website and mobile app
Increase facility utilisation and maximise revenue through exposure to local sports players via our marketing team

Marketing

Provide updates on availability and new venues through our email marketing, and social media channels
Bring bookings online to help streamline venue operations and bookings management

Online Bookings

Enable players to book online and search according to the date and time they want to play

Our Partners

Our Team

Playfinder has dipped into the transfer market to build a crack team that forms the heart of London's fastest growing sports startup, and work tirelessly to make it easier for people to find the best venues and book them online.

Founders & Board

Jamie Foale
Jamie Foale
CEO, Cofounder
Sandford Loudon
Sandford Loudon
CSO, Cofounder
Zoe Howorth
Zoe Howorth
Director of Marketing
Mark Hibbard
Mark Hibbard
Non-exec CTO
Clive Brett
Clive Brett
Head of Product
Andrew Duncan
Andrew Duncan
CFO
Roger Finbow
Roger Finbow
Chairman
Graeme Le Saux
Graeme Le Saux
Non-exec Director

Product Team

Alison Duker
Alison Duker
Project Manager
Andrew Poh
Andrew Poh
Product Manager
Luca Luzzatti
Luca Luzzatti
Product Designer

Business Development

Tim Craig
Tim Craig
Partnerships Manager
Ciaran McElhinney
Ciaran McElhinney
Business Development Executive
Ann-Marie Micallef
Ann-Marie Micallef
Client Manager

Operations

Jed Woodcock
Jed Woodcock
Operations Manager
Richard Potts-Johnson
Richard Potts-Johnson
Operations Executive
Tom Saunders
Tom Saunders
Operations Executive
Solange Barbosa Dos Reis
Solange Barbosa Dos Reis
Operations Executive
Mo Bouzeryouh
Mo Bouzeryouh
Operations Executive

Marketing

Owen Holland
Owen Holland
Head of Digital Marketing
William Chrimes
William Chrimes
Head of Communications & PR
Emilie Adib
Emilie Adib
Campaign Manager
Tom Yorke
Tom Yorke
Social Media Executive
Harry Thompson
Harry Thompson
Digital Marketing Intern